Monday, June 6, 2011

Newstand Sales of Glamour Unsightly

Clarisse Coudert. "Mrs. Condé Nast in Str...Image via WikipediaGlamour Magazine, Conde Nast's best-seller on newsstands, has suffered a 17 percent decline in sales over the first third of 2011, according to the WWDMedia Website.

With a $3.99 price tag, the drop-off in sales means a loss of newsstand revenue of more than $1.5 million. The Website post cited Audit Bureau of Circulations Rapid Report figures showing average sales of Glamour over the first four months of this year were 459,000, compared to 550,900 during the comparable period in 2010.

Glamour cover girls in 2011 have included actresses Reese Witherspoon, Emma Stone and Kate Winslet, along with the omnipresent Kim Kardashian. In contrast, fashion magazine Vogue experienced a 20 percent boost in newsstand sales during the first four months of 2011, but Elle's sales dropped 7 percent.
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