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New York CEO Anup Bagaria acknowledged that printing less frequently is one option being weighed. Like much of the industry, New York has been hurt by fewer ad pages in its print edition, suffering a 12 percent drop-off in 2008 from a peak 3,343 ad pages in 2007 and a 27 percent plunge in 2009. Meanwhile, circulation has stagnated at around 400,000 for the print version.
Digital ads account for half the journal's ad revenues, according to the Post article.