Facebook's Privacy Policy Revisions Catch FTC's Attention

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Facebook, Inc.'s privacy policy revisions, unveiled August 29, have drawn interest from the Federal Trade Commission, which seeks to ensure the so-called Tag Suggest function doesn't run afoul of a 2011 agreement in which the social media colossus agreed to government oversight of its privacy practices, according to an article by Reuters.

How Facebook advertisers and third-party applications handle users' personal data was the subject of a Facebook post on August 29. Among the proposed changes was the introduction of a potential Tag Suggest feature that makes use of facial recognition technology to match faces in images with public profile features, Reuters reported.

Having just agreed to fork over $20 million to settle the Sponsored Stories controversy (See "TUOL" post 8/30/12 for background), Facebook doesn't need the FTC "poking" around, so to speak.