Terry Sauer, assistant managing editor for digital, confirmed that photo galleries, some columns, non-staff generated blogs, and reporter chats about The Men in Purple will soon carry a price tag, though much of the coverage of the team will remain free.
In 2002, the news outlet charged $30 for its "Purple Plus" expanded coverage, which drew only 1,000 subscribers. The failure was attributed in part to the team's travails, as they amassed a 6-10 record that season. Although the Star-Tribune is more optimistic about its latest venture, subscribers to the print edition, who pay more than $200 annually, may not be pleased about being asked to pony up so they can read online content about the "V-I-K-I-N-G-S, Skol Vikings, let's go!" for which they might believe they've already paid.
"TUOL" suggests the newspaper put all the "Access Vikings" revenue into a football pool and award the winnings to the reader who comes closest to guessing the number of concussions Vikings quarterback Brett Favre sustains during the upcoming season.
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